In February 2009, Robert B. "Bob" Mercer retired from Mazda Motor of America, Inc., after a nearly 30 year career in the international automobile industry.
Bob joined Mazda in November 2002 as vice president, secretary, and general counsel, serving on its executive and audit committees. In 2007, he became vice president of Mazda’s Dealer Operations Division, assuming responsibility for leadership of Mazda’s network of 650 dealers in the United States.
Prior to joining Mazda, Bob spent 22 years in various senior management positions with Volvo, including senior vice president of government and industry relations and general counsel for Volvo Cars of North America. Before entering the automobile industry, he practiced law in Washington, D.C., and Baltimore, Maryland, litigating cases before state and federal courts. He is admitted to practice law in Maryland, the District of Columbia, and California.
Bob is a former member of the Board of Directors of Genmar, Inc., the world’s largest manufacturer of pleasure boats. He is also a former member of the Board of Directors of the Association of International Automobile Manufacturers, serving on its executive committee as vice chairman, and he was also one of the founders of the Alliance of Automobile Manufacturers, the trade association representing the world’s major automobile manufacturers. He currently serves on the Board of Directors of Nature’s Sunshine Products, Inc. (NATR:NASDAQ), a leading health and wellness company, and is chairman of its audit committee.
Bob is also involved in many charitable and civic endeavors. He is a past member, and chairman of, the National Board of Advisors of the Duke Children’s Hospital and Health Center, and formerly served as president of the Orange County, California, chapter of the Juvenile Diabetes Research Foundation. He is currently a member of the Board of Directors of the Utah Chapter of the Juvenile Diabetes Research Foundation.
A 1973 graduate of Duke University, Bob earned his J.D., with honors, from the University of Maryland School of Law in 1976 and also received mediation training at the Straus Institute For Dispute Resolution at Pepperdine University School of Law. He is married to Victoria M. Mercer, and they reside in Park City, Utah. They have two grown sons, Jack, T’04, and Mike, T’07.